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Fidelity Files Trademark Application to Provide Digital Services in the Metaverse

Fidelity Investments, a financial service company based in Boston, Massachusetts has announced that it has filed a trademark application to provide services in the Metaverse.

Mike Kondoudis, a licensed trademark lawyer highlighted on Twitter that the firm has filed a crypto trademark application for the Metaverse, Non-Fungible Tokens (NFTs), investments in virtual real estate, and storage services, amongst others. The aim of the application is to enable Fidelity to promote Web3 products and services.

The trademark filing has been accepted by the United States Patent and Trademark Office (USPTO) because Fidelity has met the filing requirements, but the filing is yet to be assigned to an examining attorney.

Fidelity offers a wide range of financial products and services, including brokerage services, mutual funds, exchange-traded funds (ETFs), retirement planning, estate planning, and more. Fidelity, in addition to traditional financial products, provides a variety of technology-driven solutions, such as robot-advisory services and online investment tools.

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Fidelity in the Digital Economy

Fidelity was one of the few investment giants that had long been invested in cryptocurrency. With approximately $9.9 trillion in assets under management (AUM), it launched its digital assets arm for Wall Street customers in 2018.

Fidelity announced the opening of its crypto trading services in November. As per the announcement, the firm opened crypto accounts for its users, so they can trade Bitcoin and Ethereum

Users interested in opening these accounts were advised by the firm to start trading with digital coins they are familiar with and can rely on. Additionally, users were asked to obtain an education that removes the code talk from crypto.

Fidelity Digital Assets, the independent digital asset division of investment behemoth Fidelity Investments, has announced plans to double down on its crypto push by hiring 100 more people to its team, thus defying the cold crypto winter and the numerous layoffs that are on the rise in the industry.

Chris Tyrer, head of Fidelity Digital Assets Europe and head of Fidelity Digital Asset Management stated that the new hire will push the company’s employees to roughly 500 by the first quarter of next year.

Research conducted by Fidelity Assets has also revealed that the adoption of digital assets amongst Institutional investors increased across the United States and Europe despite the crypto winter in the digital space.

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